FREE RANGE_EXHIBITION_BRICKLANE

My final outcome at the free range show in london was 4 light boxes, a series of posters and a book. All showing artwork in relation my FMP: anabolic; disfigurement. These photos depict the layout, colour and texture of my work, and the way people move and interact with the artwork/light boxes.

- for the birmingham show on the 24th i'm looking at changing the colour of the boxes to either white, or perhaps all individual colours, as they will be placed on the floor.

"anabolic; d i s f i g u r e m e n t" | Final Published Book

Here is my final book. Really went out on this, tried to include all my styles of 

design & artwork.I didn't want a plain old, safe & sound designed book, 

with one or two colours throughout...which by all means can work effectively.

However, I wanted an outcome that holds loads of elements of colour, composition, 

texture, medias, type etc.

The general briefing I set for myself was to create a sense of; distortion, mixed personality, hectic & unusualness.

Some artwork is very clean and compositioned in a formal perspective, 

but then on the other handother artwork would be all over the place, deformed & in your face, 

but still using an effective composition

and use of white space. For example, If i wanted to create a spread with some complexity 

and wild use of grid layout,

but it felt a bit un-easy on the eye (which might be necessary) I'd apply some manipulated or 

clean type to rectify that

in a specific way.

anabolic; disfigurement by Jason Hand

WORK FOR LIGHT-BOXES/POSTERS...

Aiming to keep a consistent theme with my light box artwork; garish blues, deep/warm orange/pinks and blacks. I felt these colours worked nicely with the glow of the light. The white space occuring between imagery & type is also to help exaggerate and compliment the work, with the addition of the bright white light glowing through in between. I wanted something different, bizarre and daring, I feel I've achieve this, with the distorted and garish elements. Afterall, my goal for my final artwork was to appear, obscure, in your face, confusing and interesting.

(by the way: pictures are just screen shots, sorry for low quality)

MOCK_EXAMPLE_EXHIBITION_SPACE

Not fully accurate and not showing the final outcome, this is just to give me a supporting idea to what artwork works well in a specific order or composition.

I may use a wire to suspend the lightboxes...

POTENTIAL_LIGHT_BOXES

'looking on both sides'

Looking at inside and the outside of a body. Playing with imagery and merging bone x-rays with musclier striations from the outside; what a body builder would see in the mirror.

In somewhat, I've formed a hybrid of two sides to a steroid user, and only one side they see, the other they feel but choose to ignore.

Garish colours are perfect for my light-boxes. I want a distorted/deformed feel to lurch at the audience to show the serious and severity of steroid abuse, the side-effects etc. This I feel will reflect a unnatural bodybuilders personality.

SAMPLE SPREADS _ CONTINUED

MY BOOK

Keeping with the theme of mental/physical distortion from the use of anabolic androgenic steroids, but giving it a twist with colour and complexity in the form of graphs and DNA.

I've been looking into the side effects of anabolic steroids, thus leading leading me onto specifics such as, rises in cholesterol, blood pressure, high risk of heart failure, liver & kidney failure, paranoia etc.

So as an addition to creating distorted graphics in my artwork, I've gave a sort of scientific look to my illustration, purely from looking into graphs, human cell diagrams etc.

Double-page spreads: The blue is my representation of thought when training, and the mapping out of the daily guide to bodybuilding. Also, the various sizes in the marks are my way of showing when the brain works it's hardest and to whats most strenuous, ie; weight training...

1.

I want to include a quotes in every few spreads. Quotes from which famous bodybuilders have used to help them mentally & physically push them selves through the impossible.

2.

The heavy use of blues, whites and blacks in this section of my book are of a main emphasis to x-rays, the deeper look beyond the skin and what a bodybuilder visualizes in the mirror. It's quite an in-depth process, but it's nice to manipulate imagery to produce something that looks ugly but pleasing at the same time. Spreads needs addition tweaking/type etc.

Further stage: An insight the drug's, pills that body builders will take to help create their dream physique.

...Other sections in my book will show visuals of other aspects on my project.

DISTORTION_HUMAN_FORM&BODY

Targeting the manipulative side of steroids, and implying them into visuals of body/flesh components. I've really just tried to make the graphics very distorted, vulgar & voilent, but at the same time creating something informs the beauty of bodybuilding, and juxtaposing the two views I'm approaching on the use of steroids. 

I find the Curvilinear lines and deep colour quite attractive, and being as the colours are reds/yellows/gray's, I'm reminded of the human body.

Natural/beginning image:

Experimenting:

spread for book:

TYPEFACE_DEVELOPMENT

I wanted to design and create a typeface for my FMP by using a template/stencil and manipulating it further by dissecting the letterforms with lines inserting horizontally. The reason being; is to represent steroids in a connotation of injecting into the body, so in some what it's damaging the letterform aswell as it would injecting into the body. Furthermore, I've been playing around with the word, 'Deterioration', which is a word i found that represents the heavy use of steroids. By taking parts from within the letterforms, it conforms to a breakdown of the type, this is what i want to express not only through the graphic elements but the typography also.

Still needs alot of developing!

Stage 1.

Stage 2.

Stage 3. (hand-coloured)

Stage 4. (Vector)

HISTORIC_BOOKS: LAYOUT&TYPE

As I'm going to create a book for my FMP, I want it to be a combination of various textures & colours throughout. Also, using interesting grid layouts but aswell breaking them. I want to create a book that's appealing simply from the colours of paper, brightness, texture and weight.

Here, is an example of a book which shows interesting type layout; simplistic yet beautiful with the use of negative space. The large tracking of the title & copy almost makes it very easy on the eye, particularly as it's a serif typeface; perhaps if it was a san-serif it would do the opposite and show a stark contrast- maybe it could work?  The texture and colour depth of the paper works with the black typography and the darker edges of the paper seem to creep your eye into the centre of the page to which the type(or image) lays. 

FMP_HAND_RENDERED_GRAPHICS

LINE_MAGAZINE_style_guide

This brief was to create our own 'dream' magazine style guide and art work. 

These consisted of: Three covers, and two double-page spreads.